The target audience for Snitch, I think would be a younger audience of an age group from 15-21. This is because I feel like this is the rage of ages that could most relate to the character types presented in the production. I think it would be further aimed at people of this group who are located in London or particularly south London because it is an area that is generally quite well known for being a bit 'dodgy' or rough, for example Brixton.
Core desires – psychographic profiling – 4C’s
No.5 is someone looking for Enlightenment - They don't want to be told what to do, when to do it, how to do it, by anyone. I think this is an appropriate target audience because our production has characters who are a part of a gang and part of being in a gang is not taking any trouble from anyone and if someone does something you don't like, you "sort them out".
Gender
I think men are more of a target audience than women in this case and Freya is shown as being dominated by Luke throughout the production. I think this would work well for the male gaze because in a patriarchal view - men have control over women, which I think most men would desire or enjoy.
Interest/ taste in media
When talking about a taste in media, I would also comment on music. Coming back to the feature of a gang, at the moment Grime is not only a genre of music that is currently hugely popular but it is also a culture. "Grime is supposed to be rebellious and not easy to listen to" - Unknown, The Independant. I would say that to watch drama in general, you have to be prepared for and interested in seeing something that may not be the most comfortable to watch. This relates to the socio-economic model that talks about what class is interested in what genre. Here, I think it would be students from group E and also group D.
